AI Is Embedding Itself in Media

Roundup of AI + Media Tech News for the week of March 24th, 2025

Every week, AI weaves itself deeper into the infrastructure of media, similar to past technology disruptions. We are so used to seeing new technologies in a narrow slice of the media supply chain, but AI is, well, in everything, everywhere, all at once. It’s reshaping creative tools, redefining how we tell stories, who owns those stories, and how we engage with them. The tension between acceleration and disruption is growing—and this week’s news is no different.

Here's four stories I found that help tell the story:

AI Startup Voia Unveils VFX Pipeline to Democratize High-End Visual Effects

Voia, an AI-driven VFX startup, has come out of stealth mode, promising to make Hollywood-grade visual effects accessible to a broader audience. The company has built a pipeline that blends AI with traditional VFX tools like Unreal Engine and Nuke, making it easier for both indie creators and major studios to generate professional-quality visuals.

Why this is important: It shows how AI is already reshap…