Local Stories, Global Pipes

The Sidebar | A podcast that caught my eye

The Sidebar is where I share the tangents: reflections on what I'm watching, what I'm drinking, or what I'm working on. Sometimes it's a TV show. Sometimes it's a cocktail. Sometimes it's a behind-the-scenes project update. This time, it's a podcast episode I found myself thinking about long after it ended—a great conversation between Evan Shapiro and Marion Ranchet on the Media Odyssey podcast.

While the American streaming wars have been defined by global ambition and brand dominance, Europe has quietly been building a different kind of ecosystem. One that’s less about winning the front-end and more about optimizing what’s underneath—the infrastructure, the collaboration, the long-tail cultural play. It doesn’t grab headlines the same way a new Prime Video rights deal does, but it might offer a more durable vision for streaming’s future.

That’s the quiet thesis that emerged while listening to Evan Shapiro and Marion Ranchet’s last week’s Media Odyssey podcast episode, recorded in Lyon …